Read the article below and answer the questions that follow: The Coca-Cola Company Announces Strategic

Question: Read the article below and answer the questions that follow: The Coca-Cola Company Announces Strategic Steps to Reorganise its Business for Future Growth The Coca-Cola Company today announced strategic steps to reorganize and better enable the Coca-Cola system to pursue its Beverages for Life strategy, with a portfolio of drinks that are positioned toSee the answerSee the answerSee the answer done loadingRead the article below and answer the questions that follow: The Coca-Cola Company Announces Strategic Steps to Reorganise its Business for Future Growth The Coca-Cola Company today announced strategic steps to reorganize and better enable the Coca-Cola system to pursue its Beverages for Life strategy, with a portfolio of drinks that are positioned to capture growth in a fast-changing marketplace. The company is building a networked global organisation, combining the power of scale with the deep knowledge required to win locally. The company will create new operating units focused on regional and local execution that will work closely with five marketing category leadership teams that span the globe to rapidly scale ideas. This structure will be supported by the company’s newly created Platform Services organisation, which will provide global services and enhanced expertise across a range of critical capabilities. “We have been on a multi-year journey to transform our organisation,” said Chairman and CEO James Quincey. “The changes in our operating model will shift our marketing to drive more growth and put execution closer to customers and consumers while prioritizing a portfolio of strong brands and a disciplined innovation framework. As we implement these changes, we’re continuing to evolve our organisation, which will include significant changes in the structure of our workforce.” Operating units The company’s nine new operating units will help streamline the organisation by replacing current business units and groups. The operating units will be highly interconnected, with more consistency in structure and a focus on eliminating duplication of resources and scaling new products more quickly. The company’s current model includes 17 business units that sit under four geographical segments, plus Global Ventures and Bottling Investments. Moving forward, the operational side of the business will consist of nine operating units that will sit under four geographical segments, along with Global Ventures and Bottling Investments. The company’s operating leaders will report to President and Chief Operating Officer Brian Smith. Global category leads Innovation, marketing efficiency and effectiveness are top priorities for the company. The Coca-Cola Company is conducting a portfolio rationalization process that will lead to a tailored collection of global, regional and local brands with the potential for greater growth. To drive these initiatives and support the operating units, the company is reinforcing and deepening its leadership in five global categories with the strongest consumer opportunities:
“The company’s structural changes will result in the reallocation of some people and resources…” With regard to this statement and your analysis of the article above, critically discuss four (4) factors that the Coca-Cola Company should consider when determining the necessary changes to their organisational structure.
Four factors that the Coca-Cola Company should consider when determining the necessary changes to their organizational structure are: 1) If there are changes in the business strategy that require the company re…View the full answer