According to the FTC, what do they see as the difference between product placement

Question: According to the FTC, what do they see as the difference between product placement and influencer sponsorship? a. Product placement can happen anywhere but influencer market can only occur on social media. O b. Product placement takes place between a large company and product, whereas influencer marketing occurs between a singular influencer and a product.Show transcribed image text1. ANSWER; Influencer Marketing And FTC Regulations A growing number of brands are interested in influencer marketing. It’s been predicted that brands will spend up to $15 billion on it by 2022. But influencer marketing also has created new challenge…View the full answerTranscribed image text: According to the FTC, what do they see as the difference between product placement and influencer sponsorship? a. Product placement can happen anywhere but influencer market can only occur on social media. O b. Product placement takes place between a large company and product, whereas influencer marketing occurs between a singular influencer and a product. c. Product placement lacks personal opinion and mainly occurs between actors playing characters. Od. They’re the same thing according to the FTC. Read the article, “FTC Cracking Down on Social Influencers’ Labeling of Paid Promotions…” (http://adage.com/article/digital/ftc-cracking-social-influencers-labeling-promotions/305345/). According to the article, which of the following violates FTC rules? O a. Influencers being given goods or products in exchange for advertisement on their social platform b. Not using #ad when something is a paid post c. When video ads don’t audibly say that they are sponsored d. All of these are violations.